Google Ads expert and Lead Generation Specialist helping businesses worldwide turn paid search into predictable revenue. $500K+ managed across 8 industries — with verified, published results to prove it.
Real campaigns. Real data. Every number is verified directly from Google Ads.
VoyaHire needed to compete in a highly competitive UK transport market with no existing Google Ads infrastructure. Zero conversion tracking, no campaign structure, and no data foundation to build from.
Build a full performance marketing engine from scratch — conversion tracking, campaign structure, bidding strategy — and scale qualified booking inquiries while keeping CPL efficient in a competitive market.
Luxury car services live and die by lead quality — not just volume. Black Tie Rides needed campaigns that filtered out low-intent searchers and attracted customers ready to pay a premium, not bargain hunters comparing prices.
Drive qualified, high-intent booking inquiries for a luxury chauffeur service in San Francisco. Prioritize conversion quality over raw volume to ensure every lead translated into profitable, high-value rides.
Wasted budget on irrelevant search terms, wrong KPIs tracked, low-quality leads, and near-zero ROI with sky-high customer acquisition costs.
Increase lead volume, shift to high-intent keywords, and slash cost per lead while improving overall lead quality.
ROAS at an all-time low. Budget wasted on low-quality ads, poor creatives, and broken campaign structure leaving revenue stagnant.
Drive relevant traffic, increase sales volume, and reduce cost per conversion through rebuilt campaigns and improved creatives.
Unpredictable ad performance, misaligned keyword targeting, and broken conversion tracking meant no visibility into what was actually working.
Generate more appointments via phone calls and form submissions. Fix all conversion tracking and build a reliable, predictable lead pipeline.
Poorly structured campaigns with severe keyword overlap blocked optimization. Smart bidding was misappropriating budget with no guard rails in place.
Rebuild campaigns from the ground up, eliminate budget waste, and achieve significant growth in lead volume and ROI.
Broad match burning the budget, high cancellation-intent terms hurting revenue, underperforming ad copy, and a complete absence of negative keyword strategy.
Generate more qualified B2B leads while utilizing budget effectively. Hit a new CPL target of $60 and grow lead volume substantially.
Broad Match at 46% driving irrelevant clicks and inflating CPA. Tracking errors causing major data loss and zero visibility into what was converting.
Increase conversions, fix all tracking errors, and bring misaligned campaigns back in line with business goals.
Fix the structure, find the intent, and watch results compound — every time.
Honest words from businesses I've worked with around the world.
Affan completely transformed our Google Ads account. We went from burning budget with zero results to a consistent flow of qualified bookings. The cost per conversion is the lowest we've ever seen — well below industry rates. He's not just an ads manager, he's a true growth partner.
We had tried multiple agencies before Affan and nothing stuck. He rebuilt our entire campaign from scratch, fixed our conversion tracking, and within weeks we were seeing real, qualified leads come through — at a cost per lead we never thought possible. Highly recommended.
The results Affan delivered for our ecommerce store were remarkable. Sales grew by nearly 150% while the cost per sale actually dropped. He understands both the technical side of Google Ads and the commercial side of growing a business — that combination is rare and extremely valuable.
Every successful campaign follows the same disciplined playbook — no guessing, just execution.
Full account diagnosis — wasted spend, tracking gaps, keyword overlap, and bid strategy misalignment all identified upfront.
Campaigns restructured around intent tiers. Proper match types, negative keyword lists, and conversion tracking implemented correctly.
Ad copy engineered around buyer psychology and search intent — headlines, descriptions, and extensions all working together.
Data-driven bidding, A/B testing, and ongoing optimization to compound results — reducing costs while scaling volume.
Deep expertise across verticals means I understand your customers before writing a single keyword.
Flat monthly management fee — no hidden percentages, no long-term contracts. Pricing scales with your ad budget, not your results.
Ad spend is billed separately, directly to your own Google Ads account — I never touch your budget. Have a question about which plan fits? Message me on WhatsApp.
Whether starting from zero or dealing with a broken account, I'll tell you exactly what's wrong — and how to fix it. No fluff, no guesswork.